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Mission & Values

Our mission

Our mission is to help owners of new build homes in the UK get fair outcomes over construction defects and other common problems, and to promote the interests of new build buyers generally.

Our values & principles

New Build Guru is a co-operative enterprise. Co-operatives are based on the values of self-help, self-responsibility, democracy, equality, equity and solidarity.  Our members believe in the ethical values of honesty, openness, social responsibility and caring for others.

We embrace the internationally-recognised guidelines below, by which all co-operatives put their values into practice.

  1. Voluntary and open membership

A co-operative is a voluntary organisation, open to all persons who meet the membership criteria who wish to use its services and are willing to accept the responsibilities of membership, without gender, social, racial, political or religious discrimination.

  1. Democratic member control

A co-operative is a democratic organisation in which Members actively participate in setting the co-operative’s policies and making decisions. Members have equal voting rights (one member, one vote).

  1. Member economic participation

Members contribute equitably to, and democratically control, the capital of the co-operative. At least part of that capital is usually the common property of the co-operative. Members usually receive limited compensation, if any, on capital subscribed as a condition of membership. Members allocate surpluses for any or all of the following purposes: developing their co-operative, possibly by setting up reserves, part of which at least would be indivisible; benefiting members in proportion to their transactions with the co-operative; and supporting other activities approved by the membership.

  1. Autonomy and independence

A co-operative is an autonomous, self-help organisation controlled by its members. If they enter into agreements with other organisations, or raise capital from external sources, they do so on terms that ensure democratic control by their members and maintain their co-operative autonomy.

  1. Education, training & information

Co-operatives provide education and training for their members, elected representatives, managers, and employees so they can contribute effectively to the development of their co-operatives.

  1. Co-operation among Co-operatives

Co-operatives serve their members most effectively and strengthen the co-operative movement by working together through local, national, regional and international structures.

  1. Concern for community

A co-operative works for the sustainable development of the community through policies approved by the members.


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